In FRESH, we believe that part of being a forward-looking firm means working closely with our colleagues worldwide in leading the IP profession into the future.

We believe that the old model of reciprocal work is broken and that firms should occupy themselves with consistently looking for the best ways to serve their customers.

As part of our commitment to the future of the IP profession, we created FRESHGLOBAL, a group of leaders in the IP space who are committed to the future of the profession.

As part of FRESHGLOBAL we discuss matters of mutual interest, such as:

  • How to make our firms more efficient

  • How to better serve our clients

  • How to create better partnership models in a changing world

  • How to apply technology to our practices

If you are an IP attorney and you want to join FRESHGLOBAL please get in touch.